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Introduction Business leaders commit significant resources to the challenge of determining their market strategy, and they are provided with numerous analytical models to help them accomplish this. Using these models helps decision makers to feel more comfortable in their choices because these models offer a formal framework through which analysis can be conducted. If the strategy that is chosen fails, the decision makers can point to the model and hold it at fault rather than choosing some other factor such as changing marketing conditions or having used the model incorrectly. To the extent that decision makers rely on these models, it is important that they continue to be relevant in today's turbulent economic and financial environments. Many of these models were developed many years ago and have not necessarily been updated to reflect the global economy, let alone take the Internet and other factors into account. This analysis considers one such analytical model,

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The various tales in Geoffrey Chaucer's Canterbury Tales range from the pious to the bawdy. "The Miller's Tale" is an example of low-brow comedy that is aimed at providing humor in the work in contrast to tales of courtly love also included. "The Miller's Tale" is the story of a naïve old landlord who is duped by his a young student, Nicholas. Nicholas concocts an elaborate scheme about the

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Introduction Management of design process is a complex set of activities that involves a number of crucial elements such as ergonomics, economics, material and manufacturing process selection, concern for energy expenditure, and recognition of environmental impacts. The product design process can no longer be viewed as linear wherein a design moves sequentially from one department to another and experiences many design changes. Today's design process must be concurrent: including simultaneous consideration of multiple criteria is the norm, mandating the existence of a design team (Design for assembly..., 1995). This essay will consider various issues related to the management of the design process. Product design will be understood as an integral part of the wider process of developing new products of every type, generally for volume production (Powell, 2009). Consumer goods as well as goods produced for industrial and business use are all subject to this process which ca

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In The Great Gatsby, we get enough information to think we "know" most of the people who live in and around East and West Egg. Except one. The only person we never really get to know is Jay Gatsby, even though we know his original name is "Gatz" and that it seems quite reasonable to assume that he has a sort of criminal past. Gatsby's choices are limited even while he seems to be "pushy". His life choice is that money can buy happiness or at least some sort of affection. Daisy made her choice for becoming "respectable" old money years ago. Nick chose to become rich and still stay scrupulously honest on Wall Street Gatsby came into his money in not necessarily "legal" means. Gatsby is what is usually referred to as "nouveau riche." His life choice is to be like the old-money rich. However, it just cannot happen. He

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Manufacturing of modern pottery began in approximately 1900 and modern pottery characterized pottery for another four decades. New manufacturing methods of execution and innovative and expanded design permitted manufacturers to create some of the finest pottery in American history. During the period, however, it becomes clear that some lines of pottery though quite modern also borrowed from artistic movements of the period. This is the case with the Roseville Pottery Company's Bleeding Heart vases that though modern in classification clearly demonstrate the influence of the Art Deco style that was highly popular during the era. In 1892, George F. Young founded the Roseville Pottery Company in Zanesville, Ohio (Joseph 1).

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Dear Sir, As a cattle rancher, I am deeply concerned about the incidence of wildfires in the Southern California area. As you may be aware, fires cause a release of greenhouse gases, which in turn contribute to global warming, and that leads to drought; the drought then contributes to more fires ("Fires Are an Inevitable Side Effect of Agriculture"). Every part of this cycle is harm

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Introduction The Scientific Revolution occurred in the period between Copernicus' death in 1543 and Sir Isaac Newton's work in the decade of the 1680s.[1] During that period, the field of science advanced dramatically, spurred in no small measure by Newton's scientific insights, such as his observations on the laws of motion and his concept of universal gravitation. Moreover, although Newton's contemporaries included other notable scientists, including Edmund Halley-after whom Halley's Comet was named-Mason notes that it was "another hundred years before men of his caliber appeared again."[2] Indeed, the scientists that came after Newton, as Mason points out, included "few important theorists in astronomy."[3] Mason recounts how Hooke, Halley, and Wren were unable to figure out to calculate "the curve which a body would describe if subject to an inverse square law attractive force," and first Hooke then Halley appealed to Newton for the answer.[4] Newton did not disa

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Health care institutions are challenged to comply with a broad array of rules and regulations generated by government, accrediting agencies and organizations, third party payers, citizen advocacy groups, and the ethical codes promulgated by the organizations to which health care professionals belong (Credo Group, 2004). Complying with often demanding regulatory systems is costly. As noted by the Credo Group (2004), compliance costs can erode profitability in any organization. Given that health care institutions must meet multiple compliance standards, a great deal of time, energy, and money is dedicated to ensuring compliance, thus redu

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All health care organizations, regardless of their specific set of activities, invariably must deal with policies that create barriers to the effective, efficient, and safe delivery of care to patients. While debate continues over estimates of the amount of preventable medical harm that occurs in health care, Amalberti, Auroy, Berweick, and Barach (2005) state that there seems to be a consensus that health care in the United States is not as safe and reliable as it might be. This occurs for any number of reasons, including the need to limit the discretion permitted to various workers in the system, the need to reduce worker autonomy, the need to make the

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Cultural competence has been defined as "a process of developing proficiency in effectively responding in a cross cultural context" ("Cultural Competency Definition," 2008). Education today must address an ever-increasing proportion of diversity in schools, and thus the mission, vision, and philosophy of educational institutions should reflect a goal of cultural competence. The U.S. Census Bureau estimates that, by the year 2100, the U.S. population's majority and minority quotient will reverse, with non-Hispanic whites comprising only 40% of the U.S. population; this projection signals the need for students to "learn how to interact in a diverse environment" (Rosenthal, 2008). This paper will examine the cultural competence content of guiding statement for the U.S. Department of Education, the Nevada Department of Education, an urban school district, a rural school district, and a charter or private school; a sampling of their statements; and a reflection on the significance

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In a burgeoning but pre-automobile America, a "White City" rose in the midst of Chicago as the backdrop for the 1893 World Fair. Nearby Herman Mudgett, better known as Dr. Henry Howard Holmes, constructed a hotel/retail space nicknamed "the Castle," which housed torture devices and chambers of horror as wondrous, if revolting, as anything offered at the World's Fair (Larson 123). In Eric Larson's The Devil and the White City: Murder, Magic, and Madness at the Fair that Changed America, the author chronicles the exploits of the architect of the World's Fair, Daniel Hudson Burnham, juxtaposed with those of America's first serial killer, H.H. Holmes. A physician who appeared to be a man of significant means, ingratiatingly charming, and able to exploit the massive droves of young and innocent visitors to the World's Fair; Holmes exerted enormous power over his victims. This analysis will explore the tactics and methods that gave Holmes such power over his victims, as well as s

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Guy Vanderhaeghe (171) describes in "The Dancing Bear" an old man who "lay sleeping on the taut red rubber sheet as if he were some specimen mounted and pinned there to dry." With this introduction, the theme of the story is established via figurative language which likens the elderly man to some insect that has been captured, killed, and mounted for display. In this essay, a number of quotations from the short story will be analyzed and linked to the central theme of the story, which focuses on the impotence of the older man whose body no longer serves him and who is very much at the mercy of others, including an uninvolved son and a housekeeper who treats him with unrelieved contempt. In this, he is like William Shakespeare's King Lear who is described as, the best and soundest of his time hath been but rash; then we must look to receive from his age, not alone the imperfections of long engraffed condition, but therewithal the unruly waywardness that infirm and cho

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In 1976, Sylvester Stallone created the character of Rocky Balboa and introduced the first in a series of films featuring this lower class Italian boxer and his drive to become successful. Rocky Balboa "symbolized something far more than a simpleminded pugilist. Indeed, his character transcended the dynamics of the boxing ring and came to represent the values upon which America itself thrived.... It told us the story of the American Dream" (Glazov, 1). At the same time, the film and its central character allow an opportunity to explore both the realities and myths of constructed masculinity. In this essay, examples of the masculine traits, attitudes, and behaviors of Rocky Balboa will be presented, building an argument that Rocky provides what Van Deraa (17) calls an archetype of masculinity at its most physical and violent level that is nevertheless representative of a personal catharsis of emotional self-actualization. As the film begins, Rocky Balboa is presented as a sma

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Gendering of Products for Mass Market Consumption Introduction The purpose of this analysis is to draw upon academic discourse to analyze a series of visual images representing products designed specifically for men and women. The products selected are taken from four categories: razors, watches, cell phones, and cologne or perfume. Images of these products accessed via a Google keyword search, largely from Google itself or from company websites, are presented in Appendix A. The argument to be advanced in this analysis is that Kirkham and Attfield (1996) are correct in stating that the dynamics of gender relations do operate through material goods and that objects are affective and are among the most significant bearers and conveyors of meaning in our society. The attached images illustrate the differentiation of the putatively "masculine" and "feminine" in a selection of four object categories in the mass market consumer goods arena. Visual Language Analysis The fi

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Modern understanding of what makes a science is a matter of substantial dispute. Some people equate the unearthing of facts as science, while others view science as exerting a defining power over the universe. A surprising number of people believe anything printed in a science textbook, regardless of its origin, clearly oblivious to the fact that science is not really proof of anything, but only the record of the quest for truth about it. Takayoshi Amano (2007, p. 2) states that science's objectives are "to unravel fundamental principles of mechanism that Nature presents to us, and to accumulate or establish knowledge whic

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Health Care Organization models like Blue Cross and Blue Shield and Health Maintenance Organizations (HMOs) are among the many health care providers in the U.S. Ownership of the health care system is "mainly in private hands," but federal, state, county and city governments also offer health care facilities (Health, 2009, p. 1). A history of health care organization models since the 1920s, when doctors knew enough about illness to begin treating the sick reliably, shows that changes in models over time stem from economics and politics more to do with anything related to hospitals, doctors or patients. In fact, many of the changes in health care organizations since 1920 have occurred because former models were profitable. As Jonatha

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Nathaniel Hawthorne's study of good and evil in humanity in Young Goodman Brown implies there is evil lurking in the breasts of all human beings. Goodman Brown does not believe the pious individuals he knows in his Puritan community are capable of evil. One night in the woods, he encounters what appear to these pious individuals involved in satanic rituals. He encounters the Devil, who informs him he is "well acquainted" with his ancest

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Self-respect plays a vital and normative role in the response of an individual to injustice. Literature abounds with examples of this relationship. For example, in Shakespeare's Hamlet a young man learns that his father, the kind, has been murdered by his own brother, who then married the dead man's wife and usurped his throne. Hamlet vows revenge, "Thy commandment all alone shall live within the book and volume of my brain, unmixed with baser matter.... I have sworn it" (Shakespeare, 747). His self-respect requires him to respond to this injustice. While today one is less likely to take vengeance into one's own hands, the impulse to see justice done after injustice is directly linked to self-respect, which requires some

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In Vinoth Ramachandra's (13) Subverting Global Myths, the author provides a definition of Christian theology that views the absolute lordship of Jesus Christ over every area of life. Individuals cannot know the truth of Christ by adopting insular, self-centered myths regarding terrorism, religious violence, human rights, science, multiculturalism, and postcolonial theory. Instead, Ramachandra advocates Christians enter imaginatively into the pain of others who suffer from the consequences of belief oppressive world pictures that tyrannize others. This analysis will discuss Ramachandra's definition of Christian theology as he applies it to case studies, highlighting its most provocative and its most unconvincing points. A conclusion will address what the author believes is necessary for a sound Christian theology to emerge globally. One of Ramachandra's (145) most convincing points in his theory of Christian theology is that the Bible and Christian theology general

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In the historical drama The Tragedy of King Richard III, William Shakespeare writes about one of the vilest and most murderous characters in his canon, Richard III. Lacking scruples and compassion, Edward is willing to murder anyone who stands in his way to the throne. Ultimately he will be defeated by Richmond at the Battle of Bosworth, but not before he cuts a bloody path to power and the throne. However, in the beginning of the play, Shakespeare provides us with an insecure and jealous Richard III in order to show us that the bloody monster Richard becomes through the course of the action is motivated by his insecurity and jealousy. We see at the beginning of the play that Richard III has great ambitions for power and that he is very jealous that his brother Edward IV ascends to the throne. We see his jealously and his contempt for his brother when Richard says, "Now is the winter of our discontent / Made glorious summer by this son of York" (Shakespeare, I.i.1-2). We see that Richard is also very insecure about his person. He is misshapen and believes his unattractive appearance is

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In the first two chapters of her book No Logo: Taking Aim at the Brand Bullies, Naomi Klein outlines her central argument that brands are bad. The impact of brands on the citizen-consumer has been detrimental in Klein's view, from oligopolies created by brand bullies to the replacement of marketing products with marketing logos. Klein (22) criticizes Nike as a brand bully, explaining how Nike sells an image, not sports apparel. Phil Knight describes the corporation as "a marketing-oriented company, and the product is our most important marketing tool." Klein argues that from corporate-school alliances to corporate mergers, brand bullies increasingly control our social experience. There have been two major trends in marketing or retail since what Klein

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Most educational research is qualitative because the quality of an education is the most pertinent factor in academic research. While there is certainly value in quantifying what proportion of the student population belongs to a certain demographic sector and what proportion responds positively to a specific educational protocol, the greatest value in research is in evaluating how well chil

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The recent controversy over President Obama's economic stimulus package demonstrates the significance of economic growth in economic policy, since those in favor of the package argue it will spur economic growth in contrast to opponents who maintain exactly the opposite. Economic growth is defined as "the amount of goods and services produced by an economy ove

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A well thought out business plan "is an essential must-do for start-up ventures... required for any credit or other financing" and capable of keeping an entrepreneur "focused on what you know will create success" (Allen, 2009, p. 1). Business plans for entrepreneurial ventures are important because they not only provide a detailed statement of what the business is designed to do and how it will accomplish these goals; they also are useful in identifying the best team members, directors (if a public company is expected), and value-added investors. Business plans are "used by investment-seeking entrepreneurs to convey their vision to potential investors. They may also be used by firms that are trying to attract key employees, prospect for new business, deal with suppliers or sim

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Ideas and opportunities are related to one another, but they are distinct constructs. Ryan Allis (2008, p. 1) identifies the differences between an idea and an opportunity as follows: "You can build it and get it to the market; Customers will buy it; There aren't too many competitors detracting from your efforts; At the end of the day you can still make a profit from it." In other words, an idea may precede an opportunity or create one, but the idea is an opportunity "when it is timely, attractive, achievable, durable, fills a need, and provides value to the buyer" (Allis 2004, p. 1). Ideas, in order to be a true opportunity, must be based on a demonstrated need, a ready and accessible market, and the ability to generate a return

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